Merrivale Tearooms

Merrivale have been customers since 2009 and are located within a model village. They are typical of a small tourist attraction with under 100,000 visitors per year that can make great profits from fudge selling nearly 2 tonnes over the season.

The key to their success is a great display, sampling, promotion and a huge amount of enthusiasm!

Running 50 flavours of fudge may not be quite in line with Calico’s recommendations but for Chris, it seems to work!